MOHE compulsory GENERAL STUDIES subjects
For Local students:
◦ Penghayatan Etika dan Peradaban
◦ Falsafah dan Isu Semasa
For International students:
◦ Appreciation of Ethics & Civilisation
◦ Malay Language for Communication 2
For ALL students:
◦ Bahasa Kebangsaan A
(Applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu)
◦ Community Service for Planetary Health
◦ Entrepreneurial Mindset & Skills
◦ Integrity & Anti-Corruption
YEAR 2
◦ Business Database Management
◦ Business Data Mining
◦ Business Intelligence Applications
◦ Data Analytics for Business Decisions
◦ Enterprise Resources Management
Essentials of Employability
◦ Human Resource Management
◦ Stream 1 (2 Elective subjects)
Duration:
3 Years Full-Time
Intakes:
January, April, September
Career Prospects:
◦ Business Analyst
◦ Sports Analyst
◦ HR Analyst
◦ Social Media Analyst
◦ Information Systems Analyst
◦ Marketing Analyst
◦ Finance Analyst
◦ Customer Service Analyst
◦ Accounting Analyst
◦ Business Consultant
◦ Business Analyst
◦ Sports Analyst
◦ HR Analyst
◦ Social Media Analyst
◦ Marketing Analyst
◦ Information Systems Analyst
◦ Finance Analyst
◦ Customer Service Analyst
◦ Accounting Analyst
◦ Business Consultant
Validated by:
YEAR 1
◦ AI Foundation and Application
◦ Business Law
◦ Digital Business
◦ Fundamentals of Accounting
◦ Fundamentals of Business Finance
◦ Fundamentals of Economics
◦ Principles of Business Analytics
◦ Principles of Management
◦ Principles of Marketing
Programme Structure
The BA (Hons) Business Analytics provides students with the knowledge and applied skills in Big Data processing to effectively deal with the rapidly emerging field of Business Analytics. This programme equips students with the ability to transform data into powerful and predictive insights to respond to the global Big Data Revolution.
Bachelor of Business Analytics (Honours)
(R/0414/6/0109)(04/29)(MQA/FA11422)
YEAR 3
◦ Advanced Data Visualisation
◦ Business Ethics and Sustainability
◦ Strategic Management
◦ Sustainable Information Systems
◦ Web and Social Media Analytics
◦ Web Design and Development
◦ Stream 2 (2 Elective subjects)
◦ Elective 5
◦ Internship / Business Consultancy Project / Launching Your Future Start-Up
Suggested Streams
1. Entrepreneurship & Innovation
◦ Entrepreneurship and Innovation in the Global Context; and
◦ Transformative Entrepreneurship in a Digital World
2. Supply Chain Management
◦ Supply Chain Management; and
◦ Operations Management
3. Strategic Leadership**
◦ Leadership in the Age of Complexity; and
◦ Managing Change
**Required to qualify for the Chartered Management Institute Diploma
Note: Students can choose from various streams, subject to availability on a best-effort basis. Sign up to enquire about the full list of available streams and electives.
