YEAR 3

◦ Business Ethics and Sustainability
◦ Contemporary Small and Medium Businesses
◦ New Venture Planning
◦ Startup Foundry
◦ Strategic Management
◦ Sustainable Business
◦ Transformative Entrepreneurship in a Digital World
◦ Technology Management
◦ Internship / Business Consultancy Project / Launching Your Future Startup

Suggested Streams

1. Banking & Fintech
◦ Digital Economy; and
◦ Financial Technology

2. Digital Marketing
◦ Digital Marketing; and
◦ Web and Social Media Analytics

3.Supply Chain Management
◦ Supply Chain Management; and
◦ Operations Management

Note: Students can choose from various streams, subject to availability on a best-effort basis. Sign up to enquire about the full list of available streams and electives..

YEAR 2

◦ Business Intelligence Applications
◦ Entrepreneurship and Innovation in the Global Context
◦ Human Resource Management
◦ Stream 1 (2 Elective subjects)
◦ Stream 2 (2 Elective subjects)
◦ Elective 5

Duration:
3 Years Full-Time

Intakes:
January, April, September

Career Prospects:

◦ Build your own start-up!
◦ Grow and expand your family business!
◦ Work for any business organization that values creativity, innovation and entrepreneurial risk taking!

Validated by:

YEAR 1

◦ Business Law
◦ Digital Business
◦ Fundamentals of Accounting
◦ Fundamentals of Business Finance
◦ Fundamentals of Economics
◦ Principles of Business Analytics
◦ Principles of Entrepreneurship
◦ Principles of Management
◦ Principles of Marketing

Programme Structure

The BA (Hons) Entrepreneurship programme focuses on in-depth knowledge of entrepreneurship through business planning, financing, marketing, management, information technology and consulting. The entrepreneurial mindset will grow in you and help you to perform effectively and ethically within the area of entrepreneurship, hence, influencing your personal achievement, lifelong learning and contribution to overall industry development.

BA (Hons) Entrepreneurship

(R/0414/6/0411)(03/27)(MQA/FA8661)

MOHE compulsory GENERAL STUDIES subjects

For Local students:
◦ Penghayatan Etika dan Peradaban
◦ Falsafah dan Isu Semasa

For International students:
◦ Appreciation of Ethics & Civilisation
◦ Malay Language for Communication 2

For ALL students:
◦ Bahasa Kebangsaan A
(Applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu)
◦ Community Service for Planetary Health
◦ Entrepreneurial Mindset & Skills
◦ Integrity & Anti-Corruption